The independent alternative weekly newspaper, Shepherd Express is celebrating 25 years of publishing. The paper reached a milestone of 258,800 monthly print readers in the most recent Media Audit survey of Milwaukee.
Milwaukee, WI (PRWEB) December 4, 2007 -- After 25 years as Milwaukee's Independent Newsweekly, the Shepherd Express has surpassed the 250,000 monthly reader mark, according to The Media Audit.
Currently the third most-read newspaper in the state (with an additional 76,000 online readers as well), the Shepherd Express
has grown immensely since the first (modestly) published issue
circulated on the University of Wisconsin - Milwaukee campus in May of
1982.
As the circulation number has continued to grow, so has the diversity
of the readers with a nearly even gender split, high percentage of
ethnic or racial minorities, and an even larger percentage of college
educated readers.
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