Brady Street
has a well-established reputation as one of Milwaukee’s most exciting
and diverse neighborhoods, and one that deserves respect for its
resilience to great industrial, social, economic and demographic
changes. A new book by Frank Alioto, a Milwaukee fire captain and
columnist for the neighborhood newsletter Brady Street News, offers an
engaging visual survey of the area from the mid-19th century to today.
Milwaukee’s
Brady Street Neighborhood offers glimpses of the various phases that
the area has been through, from its early days of rapidly expanding
history, when beer barons ruled, tanning factories glowered on the
horizon and the stoic faces of factory employees looked up from their
work, to the summer of love when hippies swarmed the streets during the
Brady Street Festival. Some of the most endearing photos date from the
’50s and ’60s, showing lines of impeccably dressed Polish siblings
assembled for their yearly photos, or local personalities like Jim and
Jo D’Amato playing craps. It was a deliberate decision by the author to
make his pictorial study rich in this human element. “What I try to do
in the book is combine people’s everyday life activities as well as
buildings and architecture,” he says. “I think historians often focus
on [the latter] rather than how people lived.”
As part of his
research Alioto tirelessly scoured the basements of longtime Brady
Street residents for photos, not to mention collections belonging to
institutions like the Milwaukee County Historical Society and the
Milwaukee Public Museum. He has assembled an impressive album that
attests to the evolving personality of the area—an element that he
feels lends Brady Street its greatest appeal.
“It’s gone
through many eras and kind of reinvents itself every decade or two,” he
says. “Milwaukee’s full of wonderful neighborhoods, and as we update
and renovate, it’s important to have recordings of what preceded, even
if it’s the lean years.”
Alioto will be presenting a slide
show of photos from his book (as well as some that aren’t included in
the book) and signing copies at the East Library at 2 p.m. on April 12.
You can also see him on Channel 10’s “I Remember” at 6:30 p.m. on April
14. Copies of Milwaukee’s Brady Street Neighborhood are sold by
numerous businesses on Brady Street, as well as at local bookstores.
All Good Things, My Disaster March, and The Lillies have joined forces to help raise money and awareness for both the American Heart Association and Heart Disease. There is no cover, but we do ask for a $5 donation at the door. All proceeds go the the AHA.
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